About us

Style is not simply the clothes we wear. It is much more – the space we live in, our work, leisure time, the books we read, movies we watch, everything that drives us. It’s about our identity and the choices we make every single day. And we always wanted to create an online space that would connect most of those things.
utopiast differs from other stores in the fact that is very curated and personal. Its selection is limited to the established and emerging designers from South and Eastern Europe and than paired down to the things we love, wear and use daily. The mix is ever changing, always timeless but never boring, created for all who also prize simplicity, craftmanship and sustainable local production.
Welcome to our world, welcome to utopiast!
Katja & Sandra
5 principles we follow at utopiast:

One

TELL A STORY

We believe there is too many products and not enough stories told about them. Behind every item in our store is an independent designer with his/hers unique story.

tWO

KEEP IT SIMPLE

Clean lines, silent expressiveness, modern sophistication. Simplicity is everything.

ThREe

SUPPORT

We’ve collected the best young independent designers from South and Eastern Europe and made sure that all the items are produced locally. With every purchase you support craftsmanship in the region and enable our designers to grow.

FouR

SLOW DOWN

We choose the items that are timeless but never boring. They are made to last and grow with your evolving aesthetic.

FiVE

STAY REAL

All items are chosen to fit together and made to use every day, not only on special occasions. Make them yours. Every. Single. Day.

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