Writing this editorial we can hardly believe it has been a year since utopiast developed from an idea and transformed into reality. What started as a dream of collecting at one place favourite pieces and designers, became a girl powered online store presenting fresh selection of independent designers and makers from South and Eastern Europe.
Our goal was never to only retail but to curate and tell design stories from our many times neglected region. To present unique creations, passions and tehniques of designers and makers that share minimalistic approach towards design and produce their work locally in Europe. We need this more than ever. Today we represent the designers from 7 countries: Slovenia, Croatia, Hungary, Poland, Slovakia, Estonia and Czech Republic and connect them with customers from all over Europe, Asia, USA and Australia. Customers that are looking for fresh and different, made locally and sustainably.
Looking back there is many things we would do differently. There are many things we could do better. But we have learned and grown a lot and therefore look back with pride. We know who we are and what we strive for. We will continue to push boundaries further with professionalism and understanding.
As Walt Disney once said “You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality”.
Therefore: Dear designers, customers and supporters: THANK YOU! We appreciate our relationship and love you show us daily! Thank you for your support, we look forward to writing utopiast story together!
Sandra & Katja
Photography and food styling: Suzan Gabrijan for utopiast.
Stay tuned for more holiday food and styling inspiration next week!
The holiday season is all about precious time with loved ones, homemade cookies, family traditions, letter writing and… gift wrapping. When it comes to wrapping presents we are not really fans of red, green and other bold colors but prefer simplicity in the form of minimal, monochrome wrapping paper that can be upgraded with a [...]
Selecting right and aestheticlly pleasing pieces for your home takes a lot of time and effort. From choosing the colour palette to deciding on your own personal style. Second step is to find just the right pieces that will upgrade your living space into a home. At utopiast we strive to find just the right [...]
For many considered the most beautiful time of the year can become quite challenging when you are faced with the list of everyone you need to show your gratitude. This year we encourage you to slightly change the perspective and consider a more thoughtful approach to gifting. Set the tone for a memorable holiday gift [...]
It is International Women's Day, celebration of women's political, economic and social achievements. To mark the occasion we have collected the thoughts of some of our favourite women who have made difference in the world and continue to inspire us, elevate, and empower the female gender. Happy International Women's Day, everyone! ON WOMANHOOD One is [...]
Happy Birthday Utopiast!
Writing this editorial we can hardly believe it has been a year since utopiast developed from an idea and transformed into reality. What started as a dream of collecting at one place favourite pieces and designers, became a girl powered online store presenting fresh selection of independent designers and makers from South and Eastern Europe.
Our goal was never to only retail but to curate and tell design stories from our many times neglected region. To present unique creations, passions and tehniques of designers and makers that share minimalistic approach towards design and produce their work locally in Europe. We need this more than ever. Today we represent the designers from 7 countries: Slovenia, Croatia, Hungary, Poland, Slovakia, Estonia and Czech Republic and connect them with customers from all over Europe, Asia, USA and Australia. Customers that are looking for fresh and different, made locally and sustainably.
Looking back there is many things we would do differently. There are many things we could do better. But we have learned and grown a lot and therefore look back with pride. We know who we are and what we strive for. We will continue to push boundaries further with professionalism and understanding.
As Walt Disney once said “You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality”.
Therefore: Dear designers, customers and supporters: THANK YOU! We appreciate our relationship and love you show us daily! Thank you for your support, we look forward to writing utopiast story together!
Sandra & Katja
Photography and food styling: Suzan Gabrijan for utopiast.
Stay tuned for more holiday food and styling inspiration next week!
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