Milano design week is one of the biggest and most important fairs in the trade. It has been around since 1961, with the original focus on Italian furniture. The trade show grew in size and diversity over the years.
Design week can be roughly divided in two main events. The ‘Salone del Mobile’ and ‘Fuorisalone’ define Milan’s Design Week, premiering the latest trends for the forthcoming year and heralding a tidal wave of events, exhibitions and presentations. Moreover, during Milan Design Week many important brands located in the design districts introduce their new collections and host special events with live music and entertainment for a totally unmissable extravaganza.
Couldn’t make it to Milan this year for Design Week? No problem, we’ve got you covered with mesmerizing highlights we loved the most.
#1 Effortless Cool
Diesel Living channels Palm Springs modernism at its pop-up apartment. The effortlessly cool set-up features the brand’s whole archive, plus new launches.
Collection 2017 is following the ‘desert modernism’ theme. Made of materials like wood, stone and metal, the resulting pieces compose strong interiors and resistant exteriors that showcase a nature-inspired functional maximalism. With their distinctively freewheeling approach to design, diesel infuses their latest products with unexpected and ironic influences that shape an aesthetic where classic and experimental styles pair up to create something entirely new.
#2 Creative Sanctuary
In the confines of Rossana Orlandi’s creative sanctuary, Sé has styled an apartment furnished top to toe with its products. The space includes fabrics by Dedar, and a new design by BCXSY for Calico Wallpaper.
New pieces in Nika Zupanc’s collection for Sé include the ‘Stay’ daybed and a marble dining table.
#3 The Tree of Life
COS offers up an interactive experience this year. In collaboration with London-based Studio Swine, it presents a tree of mist-filled ‘blossoms’ that gently float and burst when coming in contact with visitors. As with all the appointed designers, Studio Swine is nodding to the fashion brand’s light sensuality, merging this with inspiration drawn from Japan’s Sakura cherry blossom festival.
#4 Blurred Boundaries
The Invisible Outlines exhibition by Nendo brings together 16 of the brand’s projects, all exploring what happens when boundaries are blurred or – conversely – enhanced. The Japanese designer’s whimsical lines echo the delicate silhouettes of his products.
#5 A Life Extraordinary
It’s a bug’s life at Moooi, where Levon Biss’ microscopic insect portraits formed the backdrop to the brand’s new launches. Showroom was transformed into a comfortable, warm & welcoming environment of creative luxury.
#6 In a Lobby
The Fritz Hansen brand has collaborated with designer Jaime Hayon to present a spectacular new showroom, conceived as the lobby of a new hotel. Reception, Bar, small lounge … This art deco space marks the meeting between the architecture of Miami Beach and Scandinavian minimalism.
#7 The “Nomades”
Louis Vuitton blew it out of the water with this year’s Objets Nomades collection. Not only was the Palazzo venue stunning, but each Objets Nomades piece was more inspiring than the next. The 10 new items unveiled by select designers included hanging chairs, along with a playful red sofa in the shape of clouds. Outside in the main courtyard was Matti Suuronen’s Futuro House, where visitors could walk inside his bright yellow UFO-like prefab concept home from the ’60s.
#8 Brass and Suede
New Apparatus collection is, in a word, stunning — translucent, cast-resin tables topped by ash slabs lacquered in a high-gloss, rust-colored hue; patinated brass lamps with bases sheathed in a buttery calf suede; and slip-cast porcelain pendants punctuated by dangling brass spheres. All on display in a showroom that’s covered in wall-to-wall carpet the color of black plums, filled with styling pieces wrapped in rust-colored velvet. Chic.
#9 The Walk