Clean forms, refined lines, silent expressiveness. Harmony between comfort, practicality, and style is the the signature aesthetic of August, the clothing line created by Äli Kargoja. Born and raised in Talinn, Estonia, Äli created her brand after graduation from Studio Berçot Fashion School in Paris and work at the studios of Nicolas Andreas Taralis and Maison Martin Margiela.
Brand puts a lot of thought into careful choice of natural materials and pays attention to each step of the manufacturing process. Cornerstone of August’s fabric sourcing are Global Organic Textile Standard (GOTS) certified fabric mills and sustainable fabric fairs where Kargoja selects materials such as organic cotton, bamboo silk and lambswool that give pieces refined yet modern look.
August’s fourth collection seeks to create an elegant gender-fluid aesthetic that draws inspiration from feminine and masculine wardrobe elements. Comfortable everyday essentials with a modern twist combine minimal Nordic silhouettes with work wear components. Collection is designed sustainablly and made locally in Estonia.
Fashion often serves as a platform for celebrating women's empowerment, diversity, and individuality. Yet, the glamourous facade more often than not conceals a harsh reality: the exploitation of countless women, consistently underpaid, overworked, and mistreated throughout the industry's supply chain. Their voices silenced, their rights disregarded. It's a heartbreaking paradox: the industry that claims to [...]
Prepare to make the most of longer, warmer days with our new arrivals that shine especially when the sun comes out. We have brought together timeless, classic shapes and neutral tones by our independent designers and brands that will allow you to combine them in infinite ways depending on the context. 05 studio Based in [...]
As temperatures drop and winter takes hold we start craving comfortable neutrals that are at once warm and cool. Exquisitely crafted pieces by our independent designers and brands have got you covered, literally. Simply add a statement piece of jewellery or a stand-out bag and you are all set. All the pieces are sustainably made [...]
Wrap Yourself Up in Cozy Layers Shed your dark winter pieces in favor of lighter, brighter essentials in buttery soft wool, crispy cotton and shiny metals. Layering of warm basics in neutral colours does not only add insulation but it is also a perfect opportunity to mix rather than match textures and silhouettes. Opt for [...]
Modern Simplicity: Elevated Wardrobe Essentials by August
Clean forms, refined lines, silent expressiveness. Harmony between comfort, practicality, and style is the the signature aesthetic of August, the clothing line created by Äli Kargoja. Born and raised in Talinn, Estonia, Äli created her brand after graduation from Studio Berçot Fashion School in Paris and work at the studios of Nicolas Andreas Taralis and Maison Martin Margiela.
Adea Shirt
Sonja dress
Gina shirt – Brooklyn skirt
August is both timeless and very modern, suitable for anyone appreciating clean forms and sustainability in clothing design.
Sandra pullover – Brooklyn skirt
Brand puts a lot of thought into careful choice of natural materials and pays attention to each step of the manufacturing process. Cornerstone of August’s fabric sourcing are Global Organic Textile Standard (GOTS) certified fabric mills and sustainable fabric fairs where Kargoja selects materials such as organic cotton, bamboo silk and lambswool that give pieces refined yet modern look.
Ivana jacket
August’s fourth collection seeks to create an elegant gender-fluid aesthetic that draws inspiration from feminine and masculine wardrobe elements. Comfortable everyday essentials with a modern twist combine minimal Nordic silhouettes with work wear components. Collection is designed sustainablly and made locally in Estonia.
Maria long shirt
Gina shirt
Iiris shirt
Written by: Sandra Gubenšek | Photos: Virge Viertek |Model: Triin (Starsystem) | MUA: Mammu | Styling: Kärt Hammer | Styling assistant: Sirli Pohlak
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